Welcome to the Quantum Mass Media Weblog.
I’m your host, Eric T. Tung, creator of Quantum Mass – but what does that mean?
Quantum comes from Latin, meaning “how much,” but in physics, refers to “the smallest quantity of radiant energy, equal to Planck’s constant times the frequency of the associated radiation” (www.dictionary.com)
With respect to marketing, we’re looking to “how much” media or marketing is necessary for a company, product, or campaign to be successful. Physics is confusing, advertising doesn’t have to be.
Throughout this website, be on the lookout for the TungsTen Tips, or my tips for successful implementation of marketing campaigns.
Thank you for reading, and I look forward to hearing from you.